Legal
Privacy Policy
This policy explains how DoyouKnowa Limited collects, uses, stores and protects personal data when you use our website and matchmaking platform.
Last updated: 9 October 2026
We use personal data to provide matching, communication, verification and platform-security services. We do not sell personal data to third parties.
1. Who we are
DoyouKnowa Limited (“DYKA”, “we”, “us” or “our”) is a company registered in England. We connect clients with suitable tradespeople using AI-assisted matching technology. This Privacy Policy applies to users of our website and platform.
2. Information we collect
From clients
- Name
- Mobile phone number
- Email address (optional when you send a KnowaChat request)
- Postcode
- Job description, including what you tell KnowaChat and how soon you need the work done
- Optional photos relating to the job
- Your request reference, replies from tradespeople and the messages we send you
From tradespeople
- Full name and business name
- Email address and phone number
- Postcode and areas of operation
- Evidence of qualifications, certifications and insurance
Collected automatically
- IP address
- Device and browser information
- Pages visited and actions taken on the platform
3. How we use your data
We use personal data to:
- Understand your job and find suitable local tradespeople
- Review your request and ask up to three suitable tradespeople, by message or phone call, whether they can take it on
- Send you text messages and, if you give an email address, emails about your request: a confirmation with your reference, an update by the time we promise, and when a tradesperson confirms
- Send service notifications and operational messages
- Collect reviews and feedback
- Verify tradespeople’s credentials
- Improve the performance, reliability and security of the platform
4. Legal basis for processing
5. Data sharing
- When you send a KnowaChat request, we describe your job (the trade, a summary, your postcode area and how soon it’s needed) to up to three suitable tradespeople so they can say whether they can take it on. Some may not have joined DoyouKnowa yet; we contact them by phone and don’t give them your name or contact details.
- We share your name and contact details only with a tradesperson who accepts your job, has passed our ID and public liability insurance checks, and is a Premium member. If none can take it on, we don’t share them with anyone.
- Tradespeople’s contact details are shared only with matched clients where required to provide the service.
- We use service providers to run DoyouKnowa (see section 12). They process data only to provide their service to us.
- We do not share user data with third parties for unrelated marketing purposes.
6. Data storage and retention
Data is stored on secure servers. We keep your request, contact details and job photos for as long as we need them to provide the service and to deal with any questions or complaints about a job. We do not currently delete them automatically after a fixed period. You can ask us to delete your data at any time by emailing [email protected], and we will do so unless we are legally required to keep it.
If we can’t find a tradesperson for your KnowaChat request, you can choose “Delete my request” on the results page. We then delete your name, email address and phone number from the request straight away and close it. We keep the job details without your contact details so we can understand where we need more tradespeople.
7. Cookies
We use functional cookies to operate the platform. Optional analytics or tracking cookies are used only where the required consent has been obtained.
8. Your rights
Depending on the circumstances, you may have the right to:
To exercise a data protection right, email [email protected]. If you are not satisfied with our response, you can also complain to the UK’s data protection regulator, the Information Commissioner’s Office (ICO).
9. Security
We use appropriate technical and organisational safeguards intended to protect personal data, including access controls and encryption where appropriate.
10. Updates to this policy
We may update this Privacy Policy periodically. Where changes are significant, we may provide notice by email, through the platform or by updating this page.
11. Contact us
For questions or concerns about this Privacy Policy or your personal data, contact:
12. Third-party services and data processing
Google Analytics
We may use Google Analytics to understand website usage and improve the platform. Depending on the configuration and consent choices, Google may process information including device type, browser type, pages visited, time spent and an anonymised or otherwise processed IP address.
Analytics cookies are used only where the required consent has been obtained.
OpenAI and AI Engine Pro
We use AI technologies provided through OpenAI’s API and AI Engine Pro to understand job descriptions and support tradesperson matching.
When you interact with the chatbot or submit a job description:
- Your input may be processed by relevant service providers.
- Communications are encrypted in transit.
- We aim to avoid sending unnecessary sensitive personal data.
- We use contractual and technical safeguards where appropriate.
Messaging, security and support tools
- Twilio sends text messages about your request and verifies phone numbers.
- Zoho ZeptoMail and Microsoft 365 send our emails.
- Google Cloud (Model Armor) screens chat messages for harmful or malicious content before they reach our AI tools.
- Slack is where our team reviews each request before it goes to tradespeople, including your name, phone number, email address, postcode, job description and any photo.
- Stripe handles tradespeople’s subscription payments and identity checks.
Some of these providers, including Twilio, OpenAI and Slack, process data outside the UK, including in the United States.
Our matching technology supports recommendations. We do not intend to make decisions based solely on automated processing where that would produce legal or similarly significant effects on an individual.
Questions about your data?
DoyouKnowa Limited · Company number 16439623

